---
title: Broadcast Boasts Gold versus Cable
description: Katz Television Group's Content Strategy reviews the national performance of the 2022 Winter Olympics on NBC versus competitive and historical trends.
---

[KTG Hidden Content](https://contentstrategy.katztvgroup.com)

# [Broadcast Boasts Gold versus Cable](https://contentstrategy.katztvgroup.com/2022-winterolympics-nti-0)

 Written by [Lisa Hollaender | VP, Director of Content Strategy](https://contentstrategy.katztvgroup.com/author/lisa-hollaender-vp-director-of-content-strategy-1) | Mar 22, 2022 6:12:00 PM

 

 

 

[View full post](https://contentstrategy.katztvgroup.com/2022-winterolympics-nti-0)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Lisa Hollaender | VP, Director of Content Strategy"
  },
  "dateModified" : "2023-06-22T15:55:31.598Z",
  "datePublished" : "2022-03-22T18:12:00Z",
  "headline" : "Broadcast Boasts Gold versus Cable",
  "image" : {
    "@type" : "ImageObject",
    "height" : 60,
    "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
    "width" : 60
  },
  "mainEntityOfPage" : "https://contentstrategy.katztvgroup.com/2022-winterolympics-nti-0",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60,
      "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
      "width" : 60
    },
    "name" : "KTG Hidden Content"
  }
}
```